Jim Beam launches Barreled & Boxed quarterly membership program
Jim Beam Distilling is launching a direct-to-consumer whiskey membership, which will deliver two limited edition small batch bottlings directly to customers' doorstep four times per year. The first release will include a very limited rebottling of Little Book Chapter 1: "The Easy," as well as this year's edition, Little Book Chapter 5: "The Invitation." Box 1 costs $270, and will be followed by a winter box that will cost $210.
Memberships are limited to those living in Kentucky and Washington, DC to start, but Beam is hoping to expand availability after an introductory launch phase. Memberships will also include an in-depth look at the bottles in each shipment, as well as VIP access to Beam's Clermont, KY distillery when it reopens after they complete their renovations this fall.
A limited number of memberships will open up on August 25 on the Barreled and Boxed website. For those hoping to have a friend proxy, it's worth noting that billing and shipping addresses must match.